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December 19, 2007

New Aibo rumor groundless: Sony

The blogosphere has been swirling with rumors that Sony is set to revive its much-loved robot dog Aibo next year with a PlayStation-compatible version.

Sony put Aibo to sleep in 2006 when it shut down its robot entertainment business. Earlier this year, Kotaku.com featured an interview with Aibo co-designer Masaya Matsuura that quoted him as saying, "The engineers behind the Aibo are doing the PS3. We are talking about making something like the new Aibo."

Then Stuff magazine apparently published a photo of the new "Aibo PS" in development and alleged it would be compatible with the PS3, PSP and WiFi. Numerous sites like Engaget and Gizmodo repeated the news.

Sounds great, but it seems no one bothered to call Sony to check.

Well, I did. The company's Tokyo headquarters says the rumor is entirely groundless and it is "definitely not" working on a new Aibo. The Sony spokesperson laughed when he saw the pic from Stuff magazine. (I think that pup looks way too nasty to have been designed by a Japanese company like Sony. It's just not kawaii.)

The whole thing smacks of a hoax. Or hype that got out of hand.
That's Internet journalism for you!

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