Bank on it

From an HSBC ad at Narita Airport outside Tokyo. It was the last thing I saw in Japan before a recent trip stateside where I spoke at the National Academy of Science along with astronaut Mamoru Mori and robot creator Tomotaka Takahashi. HSBC, which calls itself "the world's local bank," clearly knows the Japanese market - many baby boomers would be struck by a natsukashii (nostalgic) feeling when seeing tin toys from the fifties and sixties like this one.